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Instagram has been the go-to platform for many influencers to make a lot of money in the last few years. They achieved massive success by having a niche Instagram account which helped them leverage a very targeted audience.
In this article, I will show you how to start a niche Instagram account so that you can start making money with your account.
It’s important to know that you don’t need to become an influencer to make money on Instagram. You can even make money on the platform anonymously.
What is a niche account on Instagram?
Niche Instagram accounts are accounts that specialize in a certain topic or type of topic. They can be used to help followers learn more about a certain subject, or to follow people who share content that aligns with their interests.
How do you make a niche on Instagram?
There are many ways to make a niche Instagram account. One way is to find a specific topic that interests you, and then start following other people who are also interested in that topic.
Once you’ve started following a few people, you can start asking them questions about their favorite topics, and then start creating content around those topics.
You can also try creating your own niche topic, or finding a popular topic that you want to focus on and then creating content around that topic.
Whatever method you choose, make sure to continue creating great content, and eventually, you will start to build a following around your niche topic.
What are the best niches?
These six excellent topics are a terrific place to start if you want to choose the ideal topic for a new Instagram account to earn money. These niches are photography, music, traveling, fashion, beauty, and food.
How to start a niche Instagram account
One of the most critical aspects of launching a successful Instagram niche account is identifying your specialized market. It might be challenging to know where to begin, but if you do your research meticulously, it will work.
Now, let’s see all the steps that you will need in order to build a solid niche Instagram account.
1. Have the business mindset
Though many people will tell you to do things that you are passionate about or that you enjoy doing, it doesn’t always work.
The reason is that the things that interest you may not have a big audience that will be ready to invest money in things that you are proposing to them.
Passion only doesn’t generate money. Smart work does.
So, you will need to find a niche that meets these 3 crucial criteria:
As you can see, your ideal niche is one that:
- You are passionate about
- Is profitable and,
- You have at least a little knowledge.
Now, I am sure you must be wondering what are the niches that you can choose from.
Well, according to SellFy, these are the most profitable Instagram niches:
- Health and Fitness
Pro Tip: Choose one niche and Stick to it till you start to get traction on Instagram.
2. Create your Instagram business account
Now, that you have chosen your niche, it’s time to create your account. It’s important to understand that you will need to have to create a business account to be able to sell products directly to your customers.
Here is a step-by-step guide to help you create your first Instagram business account:
Now if you already have an Instagram account and you want to convert it to a business account then here are the steps:
- Click the hamburger menu in the top-right corner of your profile.
- Select Settings. Switch to Professional Account may be available from this menu in some accounts. In such a case, touch it. If not, move on to the following action.
- Select Account.
- Opt for Business (unless it makes sense for you to choose Creator).
- Follow the instructions to link your account to your Facebook Page if you choose to link your Instagram and Facebook business accounts.
- Choose your industry and include any relevant contact information.
- Click Done.
3. Optimize your Instagram Account to do business
Your Instagram account must be optimized in such a way that whenever people visit your account, they are able to tell what your account is all about.
So, how can you do that?
Well, it’s really simple.
First, you will need to:
1. Write a great bio
People who read your bio were interested enough to go to your profile. So, grab their attention and convince them to follow you.
Your Instagram bio should sum up your business in 150 characters or less, especially if it isn’t immediately apparent, and highlight your brand voice.
Here are a few things that you can do:
- Be direct and to the point. The goal is to keep things brief and pleasant.
- Make use of line breaks. Line breaks are a useful tool for structuring biographies that contain various sorts of information.
- Use emoticons. The correct emoji may be used to reduce space, add personality, support a point, or call attention to crucial information. Be certain to strike the ideal balance for your brand.
- Include a CTA. You want folks to click the link, right? Inform them of the benefits.
2. Optimize your profile pic
The majority of companies use their logo as their profile photo while utilizing Instagram for business. To improve identification, keep your photo the same throughout social media networks.
The size you should try to upload is 320 x 320 pixels as your profile photo shows as 110 x 110 pixels but is really kept at that size. Make sure you consider the fact that, like the majority of profile icons, your photo will be surrounded by a circle.
3. Configure action buttons
Customers may schedule appointments using buttons on Instagram company profiles.
Tap Edit Profile from your profile then scrolls down to Action Buttons.
4. Add Story Highlights and covers
Another approach to make the most of the space on your Instagram business page is with Instagram Story Highlights.
Whether they are user-generated material, advice, recipes, or commonly asked questions, organize Stories into stored categories on your page.
You will notice that Instagram stories tend to generate a lot of clicks. So use them wisely to your advantage.
4. Share quality content regularly
If you don’t have a lot of followers and you want to make a lot of money with Instagram, you will need to post quality content consistently till you reach 10,000 followers or more.
You must understand that content creation, momentum, and social media algorithm works hand in hand.
The more content you publish, the more you will appear to people who are interested in your niche, more people will follow you and you will appear on the home page of your follower’s friends.
This is how so many people get famous within 1-2 years. They have been creating content consistently will they get enough momentum to break through.
So, how often should you publish?
Well, it all depends on the amount of time you are ready to allocate to your account.
But, a good rule to get more momentum is at least 2-5 times per day.
Now, if you are someone who doesn’t have any editing skills and still wants to create fantastic images, then you will have to use Canva for all your pictures.
Canva is a fantastic platform to create any type of photos and videos that you want.
Here is a quick tutorial that will help you:
You can basically create any type of content with your free account.
5. Engage with your audience
Now that you are starting to add new content consistently, the next step is to engage with your audience.
1. Respond to comments and mentions
Respond to Instagram comments and mentions of your business to encourage customers to interact with your brand.
The more comments and likes your content gets, the more you will be favored in the Instagram algorithm.
That’s why replying to comments and liking comments help a lot.
Now, there are some people that will tell you to use bots to automate the whole process. But, I won’t advise you to do so as people wouldn’t want to follow or engage with an account that has automation. Especially when it comes to responding to them.
People want genuine responses and comments for them to feel that you are appreciating their efforts. Never forget that.
2. Use the right hashtags
Hashtags make it simpler for others to locate your Instagram post.
When you use the right hashtags, you are increasing your chance of getting found by people who are searching for very specific topics to explore.
6. Promote your Instagram business account on other channels
Apart from using Instagram, you will absolutely need to use at least 1-2 other social media platforms to leverage your Instagram account.
You will need to inform your existing followers on other social media platforms about your Instagram business account.
Now, the trick is to inform them what kind of content you are adding on Instagram and how they can benefit from them.
Since your Instagram account will be the main social media account, it is vital to use Pinterest to generate more awareness and bring very targeted traffic to your Instagram profile.
Actually, you can use Pinterest directly and include your affiliate links or links to your sales page to generate a good income every month.
If traffic is really important for you, then Pinterest is your best option. Here is how much traffic you can get from a single pin in just 1 month:
So, if you are struggling to get any kind of momentum, you can leverage Pinterest and add your affiliate links directly to your pins to generate some income.
If you have never used Pinterest, then here is a complete guide that will help you to get started.
7. Learn how to make money on Instagram
The main goal of creating a niche Instagram account is to leverage the platform to make money, right?
What will you do if you have thousands of followers and you are not leveraging your audience to make an income online?
Though affiliate marketing and sponsored posts are the most common ways to make money on Instagram, you can also set up your own online shop on Instagram where people can purchase from your account.
Making money on Instagram is not complicated at all. you just need to follow these tips that will help you to generate as much income as your account allows you to.
Final thoughts: How To Start A Niche Instagram Account
As you may have seen, creating a niche Instagram account is not difficult at all. In just 5 minutes you can have a niche Instagram account up and running.
The most important thing is to create quality content so that you will be able to get enough followers to monetize your Instagram account.
Remember The more quality content you add consistently, the more traction you will get on the platform.
If you are someone who is looking for ways to make money online, then here are a few resources that will help you:
- How To Earn Money By Typing-The Best Typing Jobs Online
- How To Make Money With Canva: The Quick And Easy Way
- 10 Super Easy Ways To Make Money Without Showing Your Face
- How To Make 50 Dollars A Day
- How To Make $1,000 A Month From Pinterest Without A Blog
See you soon!