How To Do Personal Branding Without Showing Your Face

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Sometimes you just want to create a brand and want to live a private life. I get it. In this post, I will show you how to do personal branding without showing your face.

Everyone in the industry is telling you to become an influencer and make money online. So many people will claim that showing who you are is the best solution to be able to build a sustainable brand.

But, I am here to tell you that you can build a personal brand and live a private life without anyone knowing who you are.

Let’s get started.

1. Graphics, Visuals & Images

Graphics, visuals, and images are very powerful to convey specific messages to people who are interesteda particularific niche.

This method is very effective for anyone who is creative and wants to use visuals to inspire, educate or entertain people.

There are a few ways to build a personal brand using these mediums with the help of social media.

When it comes to generating traffic, affiliate marketing, or creating awareness, Pinterest is amongst the best social media platform right now.

This is because for every pin you add to the platform, you can include a call to action or an affiliate link or link to any of your pages or website.

So, why I am suggesting Pinterest?

Well, because a single pin has the power to generate thousands of clicks in a single month.

Here is how much traffic my pins got in 1 month:

This is the raw potential of Pinterest.

Here is an overview of the amount of traffic( Outbound clicks) my pins generated in 1 month.

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So, if you are looking to create your personal brand without showing your face, I will highly suggest you get started with Pinterest.

With Pinterest, you will be able to create a system that doesn’t require you to manually add pins, since you can use a pin scheduler to automate your process.

I know it can be a bit of a struggle to learn a new social media platform and understand how you can make it work.

But, do give it a try. As it can be a game changer for your brand as it has been for mine.

Here are a few resources that will help you:

Instagram

When it comes to images Instagram is the favorite choice for many business owners. Though you may see many influencers on the platform making a lot of money (they are not anonymous), it doesn’t mean you cannot do that.

You can definitely build an anonymous Instagram account and build a very solid audience.

For that, you will need to start a Niche Instagram account so that you can target a very specific audience and monetize your offers with them.

Though it might seem very difficult to be able to make money using Instagram, the whole process is a lot easier than you can think.

All you need is to do a few vital things that will help your account get favored in Instagram’s algorithm.

For instance, you will need to:

Create a niche Instagram account and add new content consistently.
Find easy ways to monetize your Instagram account.

That’s it.

Don’t believe me?

Here are the resources that will help you to get started on Instagram:

2. Faceless videos

Creating faceless videos is another way to build a personal brand and generate traffic and sales. Two platforms are best for videos right now: Youtube and Tiktok.

Though many people will suggest you use Youtube as it is the best video platform right now, I won’t suggest you start a youtube channel.

This is because it will take at least 12-18 months for you to be able to get any kind of traction which is quite discouraging for a beginner.

The solution?

You must use TikTok.

TikTok is the fasted growing video platform right now, and any new account that adds quality content consistently will get a massive boost in impressions and views.

Before you get started on TikTok, I would like to clarify a few things:

First, select a narrow niche for your videos as this will help the algorithm understand your profile better.
Make sure to add new content at least 1-2 times per day to be able to increase your followers.

Here are a few resources that will help you to get started on TikTok:

TikTok is not your only solution.

For instance, if you really love to create faceless videos and you want to build an online business, then you can definitely try vlogging.

Though vlogging is mostly seen as people who are behind a camera recording themself, you can surely do it without showing your face.

Here is a complete guide that will help you to start vlogging anonymously.

3. blogging and writing

If you are someone who loves to write and you are very passionate about sharing your ideas and thoughts by writing, then blogging can be a very powerful way to establish your personal brand.

I know many people will tell you that blogging takes time and it is complicated, but I am here to tell you that blogging is not hard or difficult.

If it was, I would have never chosen to blog to build my online business.

To be able to build a sustainable blog, you just need to use the RIGHT BLOGGING STRATEGY and you will see a massive difference compared to other bloggers.

My blogging strategy is really simple and it is used by many people in the industry who don’t want to spend a lot of time on their blogs.

With this strategy, you will be able to build a profitable blog by spending only 1-2 hours per day on your blog (something that anyone can do), right?

Here are a few resources that will help you to start your anonymous blog in just 10 minutes:

4. Podcasting and audio media

Podcasting, conventional radio, and emerging platforms like Clubhouse that focus on audio-led content production are all options for audio media branding.

It is a fantastic way to build a personal brand if you like to create audio files and convey your messages in your own voice.

The benefit of using audio to establish your brand is that you may remain somewhat anonymous while doing it as you don’t need to reveal your name or face to others.

You may achieve the ideal harmony between authenticity and intimacy with audio.

Authenticity to establish a name for yourself in the market, a solid reputation, and a lasting legacy;
Intimacy, since people may relate to your voice, your speech, and how you explain yourself. How does your personality come through to them through your voice? Consider how private it is to listen to a podcast while riding the bus or train. Nobody would even realize that you were listening in on the wildest, most outlandish talks.

Crucial Things to know while building your personal brand without showing your face:

1. Chose your niche wisely

When you are building your personal brand, you will want people to know your brand for a specific topic.

For instance, if you choose marketing, people will know you for your marketing expertise.

This is crucial while building your brand.

You cannot spread yourself too wide and hope to build a personal brand.

That’s why you should choose a niche that you are comfortable with, have passion for, have a little knowledge of, and is PROFITABLE.

Your niche must be profitable so that you can make money with your audience.

Here what’s your ideal niche will look like:

2. Add new content consistently

I have been blogging for more than two years and many people contacted me because they don’t see any progress with their blogs.

When I look at some of the blogs, I see that they have posted anywhere between 10 and 20 articles they are not able to understand why they are not making money with their blogs.

This is a very common scenario with all types of online businesses that produce content.

Even if you start a youtube channel, you won’t get any significant traction with only 20 videos.

A good rule is to always have at least 100 pieces of content.

I know it sounds a lot, but it is achievable in less than 6 months.

So, why am I telling you all this?

It’s because once you start to add new content, don’t give up till you start to get traction.

Actually, when you start to get traction, you should double down on content creation and produce the type of content that your audience love to be able to break through.

3. Use affiliate links whenever you can

The truth is this: You don’t need thousands of followers or people to be able to make money with affiliate marketing.

If only 1 person trusts your brand and visits your website or page, they will make a purchase if the product or service can help them.

That’s why you should use affiliate links whenever you can as you might never know who will click on them and make a purchase.

If you are new to affiliate marketing, then here are a few resources that will help you:

Final thoughts: How To Do Personal Branding Without Showing Your Face

Building a personal brand without showing your face is not complicated. All you have to do is to choose your preferred medium and start to create quality content to educate or entertain your audience.

My personal recommendation for personal branding is to start your own blog and use Pinterest to bring traffic to your blog.

This way you will have a very good system that will be online and that will help you to scale your brand and profit.

Here is how you can start your own money-making blog and use Pinterest to generate massive traffic to your new blog.

See you soon!